<script type="text/javascript">
// 한글날짜로 리턴
function wz_get_hangul_date(data) {

    var format = /[12][0-9]{3}-[0-9]{2}-[0-9]{2}/;
    if(data.search(format) == -1)
        return data;
        
    var _year = data.substr(0,4);
    var _month= data.substr(5,2);
    var _day = data.substr(8,2);
    
    return _year+'년'+_month+'월'+_day+'일';        
}

alert(wz_get_hangul_date('2016-10-28'));
</script>